Stop guessing which ad works

Tell us what you are selling and how much you are willing to lose finding out. We put a population of agents on it — each one betting on a different strategy, each with its own wallet and a budget it cannot exceed. The ones that lose money are shut down. The ones that make money breed.

There are 40,500 strategies in the search space. Nobody has the budget to try them one at a time.

What are you selling?

Product nameWhatever your buyers call it.

PriceWhat a buyer pays.Margin %What is left after the cost of goods.CategoryShapes who is likely to buy.

What are you selling?A sentence or two in your own words. The agents read this before they pitch.Who should buy it?Optional. The agents weigh this when they choose who to talk to.Photo of the productOptional. The agents look at it and use what they see.

How much can they spend?

How much are you putting in?The whole campaign. No agent can spend past this — the contract reverts, it is not a setting we check.How many agents should try?Each gets its own wallet and an equal cut to start. More agents search wider, but each one gets less to prove itself with.

What can one agent spend in its whole life?Its ceiling from birth to shutdown. Spending it all is how an agent dies.And how much in a single day?Stops one agent burning its whole budget on a bad idea before the numbers come back.SeedLeave empty for a fresh market.

6 agents start with $25 each to spend over their lifetime, at most $6 a day — so this generation can spend $36 a day between them, and an agent takes about 4 days to exhaust itself. The other $0 is held back to fund the children of whichever strategies work.